Skin elasticity: how to tighten skin

Signs of ageing loss of elasticity, and deep wrinkles

From around the age of 25, general skin ageing starts to affect the way our skin looks and feels. Fine lines are usually appear first, followed by wrinkles. Over time we experience a loss of volume and a loss of elasticity. Skin’s firmness and radiance reduces, and wrinkles deepen.

Skin ageing is a natural process, and much of it is brought about by factors we cannot control (such as our genetics). There are, however, external factors at play too, and many of these can be influenced positively. Certain lifestyle choices (such as the amount of sun we expose our skin to and our diet) can speed up skin ageing and cause skin to age prematurely. Making sensible decisions, and giving skin the protection it needs, can help to keep it looking and feeling younger for longer.


Skin changes as we age: fine lines and wrinkles appear first and deepen over time. As we continue to mature skin’s firmness, radiance and, later on, its elasticity all gradually reduce. The loss of elasticity, combined with the appearance of deep wrinkles, is a primary aging concern for women with mature skin.

Loss of firmness, and deep wrinkles

Dermal tissue is strong in young skin and has a plentiful supply of collagen and elastin – together they help to keep skin firm and smooth. As we age, collagen and elastin levels decline (collagen by 1% annually). This disrupts the dermal tissue arrangement, causing skin to lose strength. It feels less firm and wrinkles deepen.

Another key factor behind a loss of firmness and deepening wrinkles is the declining production of Hyaluronic Acid. Produced naturally by young skin, it surrounds cells helping them to bind in water. As we age, production of Hyaluronic Acid slows down, skin becomes drier and loses its full and firm feel.

Loss of radiance

Microcirculation in the dermal layers reduces with age and the delivery of nutrition and oxygen to the skin’s surface becomes less efficient. This leads to a decrease in the rosy glow enjoyed by youthful skin.

skin elasticity: young skin
Youthful skin appears firm and radiant with no lines and wrinkles. (Schematic illustration)
Skin elasticity: mature skin
Mature skin lacks elasticity, radiance and resilience and has wrinkles. (Schematic illustration)

A loss of firmness and deepening wrinkles are, to some extent, an inevitable part of skin ageing. Skin ageing is a natural process, much of which is caused by internal factors which we cannot influence. However, there are several external factors which have a major influence on skin ageing and many of these can be addressed to prevent skin from ageing prematurely:

Internal Causes

Our biological age determines the structural changes in skin and the efficiency of cell function, and this slows down with each passing year.

Skincare products that improve elasticity

Look out for formulas which combine the following ingredients:


Arctiin is a naturally-derived active extracted from the fruit of the Burdock plant. It stimulates the repair of weakened connective tissue in the cell walls. Arctiin also accelerates the collagen renewal process in skin cells which slows dramatically as we age. Eucerin Hyaluron-Filler + Elasticity Day SPF 15 and Eucerin Hyaluron-Filler + Elasticity Night with Arctiin improve elasticity and firmness in mature skin.

Argan Oil

Argan Oil (also known as Argania Spinosa kernel oil) is oil expressed from the kernels of the argan tree. It contains up to 80% essential fatty acids (Omega-9 and Omega-6). The body uses fatty acids to produce and repair cell membranes and strengthen skin so it is able to perform its vital function of protecting the body. Argan Oil is also rich in Vitamin E (a powerful anti-oxidant), has anti-inflammatory properties and makes skin smoother and softer. It is a key ingredient in Eucerin Hyaluron-Filler + Elasticity Night and Eucerin Elasticity + Filler Facial Oil.

External Causes

Oxidative stress, which causes skin to age prematurely, is accelerated and triggered by a variety of lifestyle factors.

A holistic approach to wellbeing


Tobacco smoke is a major source of skin damaging free radicals. Smoking weakens skin and contributes to wrinkles by:

  • Impairing skin’s microcirculation system, causing oxygen supplies and nourishment to decrease.
  • Damaging collagen and elastin: the fibres that give skin its strength and elasticity.


Certain foods, mostly fruits and vegetables, are rich in antioxidants and can help to prevent premature ageing and slow down skin ageing in general.


Lack of sleep

Skin needs sleep to repair and regenerate. 

Hyaluronic Acid

Hyaluronic Acid is a substance formed naturally by skin cells and is part of the connective tissue of the skin. One of its key functions is to retain moisture, and it has the ability to bind in between 1,000 and 10,000 times its own weight in water (i.e. between one and ten litres). As we age, the skin's natural ability to produce Hyaluronic Acid depletes and wrinkles start to form and deepen. TheEucerin ELASTICITY+FILLER Day and Night Care products contain two different types of Hyaluronic acid to effectively target and plump wrinkles from the inside out.

Argan oil

Argan oil is expressed from the kernels of the argan tree. It contains up to 80% essential fatty acids (omega-9 and omega-6) which the body uses to produce and repair cell membranes and strengthen skin so it is able to perform its vital function of protecting the body. It is also rich in Vitamin E (a powerful anti-oxidant). It is a key ingredient in Eucerin HYALURON-FILLER + ELASTICITY NIGHT CREAM and Eucerin ELASTICITY+FILLER Facial Oil where it works alongside other ingredients to make skin smoother and softer.

Milk Thistle oil

The oil of the Milk Thistle plant (also known as Lady's Thistle or Silybum Marianium) is a common ingredient in anti-ageing skincare. It contains Linoleic acid (an omega-6 fatty acid). It is a key ingredient in Eucerin ELASTICITY+FILLER Facial Oil which is proven to nourish skin and improve radiance.

Vitamin E

Vitamin E (also known as Tocopherol) is a powerful anti-oxidant that protects skin against the free radicals that cause oxidative stress. It is another of the active ingredients in Eucerin ELASTICITY+FILLER Facial Oil and helps to support skin’s natural resilience.

Sun protection

Protecting your skin from UV rays is the most important step to preventing premature skin ageing. Read more about how to care for your skin in the sun in facial sun protection. The Eucerin Sun range offers a selection of products that give ageing skin the protection it needs.

Skin care
A good skincare routine is an essential part of an holistic approach to treating all signs of ageing and caring for maturing skin. A skincare routine should consist of three steps: cleanse, care and sun protection.

You can read more about an holistic approach to skin health in factors that influence skin and about how to care for your facial skin in a skincare routine for facial skin.

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