Wrinkles: how to remove

Fine lines and wrinkles How can I reduce or remove them?

While our skin is as individual as we are and therefore ages differently from other people's skin depending on our genetics and lifestyle, the first signs of skin ageing normally start to appear at around the age of 30.

As the skin ages, its processes slow down and its structure weakens. The substances that keep the skin firm and smooth start to decline, and this is due to a combination of internal and external factors.

The most noticeable first signs of skin ageing are fine lines and wrinkles, which deepen with the passing of time. There is a range of ways to treat them and reduce their appearance. Some methods are invasive, whilst others are non-invasive. Some offer immediate benefits and others provide longer-term results.


What causes fine lines and facial wrinkles?

Facial wrinkles are largely caused by ageing: the substances that keep our skin smooth, such as collagen, elastin and Hyaluronic Acid, begin to deteriorate as we get older.

There are both internal and external factors that cause wrinkles:

  • Internal factors: the natural (or biological) ageing process predetermined by our genes
  • External factors: environmental factors that cause oxidative stress to the skin, e.g. over-exposure to sunlight
Diagram illustrating how the structure of the skin changes as we grow older
The skin’s structure changes as we age and fine lines and wrinkles develop

Young skin has a structure that is similar to building blocks, with a regular arrangement of dermal tissue and a plentiful supply of collagen. It appears even and feels firm. From about the age of 25, however, a 1% annual decline in collagen levels, together with an increasingly disorganised dermal tissue arrangement, causes a loss of skin strength and the appearance of fine lines and wrinkles.

Another key factor in the formation of fine lines and wrinkles is age-induced dryness. As a result of reduced skin functions, mature skin becomes increasingly dry and may be itchy and rough, too. This is, amongst other factors, due to a decrease in the amount of Hyaluronic Acid being produced in the skin. This is the moisture-binding substance that surrounds the cells and gives the skin its smooth, youthful appearance. This decline causes the skin to lose its full, firm feel and become more susceptible to creasing and deep wrinkles.

These general skin ageing processes also contribute to a loss of volume and, as the skin matures further, a loss of elasticity.

What exacerbates fine lines and wrinkles?

Wrinkles are an inevitable part of getting older, but there are both internal and external factors that can speed up their development:


Sun damage is the primary cause of photoageing (premature skin ageing caused by the sun) and contributes to wrinkles. Prolonged and repeated sun exposure causes damage to collagen, and this results in a less elastic, weakened skin structure that wrinkles more easily. Find out more in how UVA, UVB and HEVIS light affect the skin.

Wrinkles under the eyes are caused in large part by the sun
Sun exposure accelerates the development of fine lines and wrinkles more than any other external factor.


Pollution triggers the release of free radicals and accelerates oxidative stress in the skin.


Oxidative stress is triggered by smoking. Free radicals damage the skin’s structure and contribute to the general signs of ageing, including wrinkles. In addition, the nicotine and other chemicals in cigarettes damage the collagen and elastin in skin. This has an effect on the skin’s elasticity and may also cause wrinkles.


Certain foods, mostly fruits and vegetables, are rich in antioxidants and can help to prevent premature ageing and slow down skin ageing in general.

Lack of sleep

The skin needs sleep to repair and regenerate.


Where do fine lines and wrinkles appear and why?

Unlike a loss of volume, fine lines and wrinkles are easy to spot as they appear as distinct lines or creases on the face. Over time, fine lines appear all over the face and develop into deep wrinkles, but they tend to become visible in certain areas first:

Wrinkles under the eyes

Fine lines around the eyes are often the first visible sign of skin ageing and are known as ‘crow’s feet’ or ‘laughter lines’. This is because the thinner skin in this area is more prone to developing lines than other parts of the face. Fine lines develop into wrinkles and become more pronounced over time. Wrinkles are also often most noticeable in the eye area.

Close-up shot of a woman's eye region: wrinkles often form under the eyes
The first visible fine lines and wrinkles appear around the eyes.

Wrinkles on the forehead

You may notice horizontal lines and furrows between the brows. These start as ‘mimic wrinkles’ and are partly caused by facial expressions. They deepen over time.

Close-up shot of a woman's furrowed brow, displaying the wrinkles on her forehead
Wrinkles on the forehead deepen over time

Nasolabial folds

Deeper wrinkles appear and link the nose and the mouth. These are known as nasolabial folds. The appearance of these wrinkles can be linked to a loss of volume as they are also a sign of sagging skin.

Wrinkles on face: nasolabial fold
Fine lines around the mouth and nose become deep and visible and are known as the nasolabial folds

How can I reduce fine lines and wrinkles?

Although all healthy skin will age, there are things that you can do to help reduce the appearance of wrinkles and add radiance to your skin.

Complexion Correction

Faces with a smooth complexion tend to look younger. Tinted creams with colour pigments (such as Eucerin Hyaluron-Filler CC Cream) or make-up can be used as a short-term solution to even your skin tone and enhance your complexion. Choose a product which applies evenly, and does not form lines, to help your skin appear younger.

A woman uses Eucerin Hyaluron-Filler CC Cream to correct her complexion
CC Creams offer Complexion Correction for an even skin tone.

Wrinkle-reducing skincare solutions

Anti-ageing skincare products can help to reduce the appearance of wrinkles. The following active ingredients (listed alphabetically) are used in anti-ageing formulas to reduce the appearance of wrinkles:

A woman uses a Eucerin skincare product to reduce the appearance of wrinkles under her eyes
Active ingredients in anti-ageing products can help to reduce the appearance of wrinkles.

Alpha-Hydroxy Acids (AHAs)


Argan Oil

Coenzyme Q10

Coenzyme Q10

Formulas with Coenzyme Q10, such as those in the Eucerin Q10 ACTIVE range, stimulate energy production within the cells.


Glycine Saponin

Hyaluronic Acid


Milk Thistle Oil

Oligo Peptides


Vitamin E

Invasive wrinkle treatments

Any wrinkle treatment that involves an invasive procedure should be carried out by a dermatologist, or other professional, in a clinical environment. Invasive wrinkle treatments include:

Dermal filler injections: These are designed to fill out wrinkles by plumping up the skin, most commonly with Hyaluronic Acid.

Medical research has shown that the use of some skincare products containing Hyaluronic Acid can significantly improve the effects of Hyaluronic Acid filling treatments when skincare products are used regularly after the injection over a prolonged time − especially around the eyes. Hyaluronic Acid is the main active ingredient in the Eucerin Hyaluron-Filler anti-ageing family and is proven to deliver results, especially in the eye area.

Botulinum toxin (Botox) injections: These work by temporarily restricting facial muscle movement. They are most commonly used on the forehead and around the eyes. This reduces the wrinkles caused by facial expressions. The effects wear off after several months and the procedure must be repeated to maintain results.

Dermal filler injections use Hyaluronic Acid to treat deep nasolabial folds between the nose and mouth
Dermal fillers are often used to treat the deep nasolabial folds between the nose and mouth.
Wrinkles on forehead: Botox injection
Invasive treatments should be performed in a clinical setting.

  1. Study report: Saponins – a new generation of Hyaluronan-stimulating actives for human skin, S. Gallinat, F. Rippke, C. Keppler, J. Mergell, A. Bürger, F. Stäb, H. Wenck Beiersdorf AG, Hamburg, Germany
  2. The standard unit for measuring the mass of an atom is a kilo Dalton (kDa). High molecular Hyaluronic Acid has a kDa of 2000 and low molecular Hyaluronic Acid has a kDa of 52. Both are contained in the Hyaluron-Filler, Hyaluron-Filler + Elasticity and Sun Photoaging Control formulas.
  3. In-vitro studies

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